FOMO Festival
2018-2020
Head of Marketing & Promotions

Brief Description:

Orchestrated the marketing and promotional strategies for FOMO Festival, a game-changing music event that brought world-class artists to Australia and New Zealand. This role demanded a perfect blend of creative vision, logistical prowess, and the ability to hype crowds across multiple cities.

Key Achievements:

• Massive Attendance: Drew approximately 50,000 attendees across 5 major events
• Star-Studded Lineup: Secured and promoted performances by global icons including Nicki Minaj, Post Malone, Lizzo, SZA, and many more
• Multi-City Success: Successfully executed events in Brisbane, Sydney, Melbourne, Adelaide, and Auckland, with additional sideshows in Perth and other capital cities

Skills Utilised:

Event Marketing, Artist Liaison, Brand Partnerships, Social Media Strategy, Logistical Planning

Notable Artists:

Nicki Minaj, Post Malone, Lizzo, SZA, BROCKHAMPTON, Skepta, Kaytranada, RL Grime, Boys Noize, Jamie XX, Empire of the Sun, Zhu, Madeon, and more